Search Engine Optimization (SEO) introduces to techniques that help our website rank higher in natural (organic) search results, therefore making our website more and more visible to people who are looking for our products or search through a search engine. SEO is actually the part of a broader subject of Search Engine Marketing which is used to describe all marketing …
In this era of information technology and technological advancements, where a new born child talks about Wi-Fi connectivity and 5G coverage is available in the outskirts. Where a child holds a mini computer at school and our dads are reading newspaper on their electronic tablets while sitting on the toilet seat, meanwhile our mothers are searching a recipe on their …
What does not happen on the page happens off the page and that should be the simplest way to give an idea about off page SEO. All the techniques you employ anywhere but your website, to get your page ranked higher in SERP. This is about growing popularity and authority of your website through gathering back-links. It includes working on …
SEO vs. PPC Pay Per Click (PPC) is a digital Marketing technique in which you pay search engines every time someone clicks on your website. On the other hand Search Engine Optimization (SEO) is optimizing your website to rank for the keywords related to your products so your website ranks higher in SERP. In SEO results take time but are …
Does not matter if you are a blogger who wishes to monetize their blog or an owner of an e-commerce website with a blog section, you should really work on optimizing your blog. Bloggers who want to earn through affiliate marketing or advertising will obviously wish to rank above others for maximum traffic and conversions. For online merchants, your optimized …
Leaving your low yielding and tiring 9 to 5 job and being your own boss, isn’t it the dream? However, not every one of us has the money or skill set required to start up our own business. Frankly business can get really stressful really quick. In fact, entrepreneurs rank among one of the professions with highest work related stress …
Correct Keyword choice and its correct usage can make a world of difference for any small or large business with online presence. Basic things you need to know about a keyword are its volume, competition, difficulty, and conversion rates. Remember it is not always about getting the most visitors to your website but getting the right kind of visitors to …
There are three basic goals for SEO (Search Engine Optimization) higher ranking on search engines, directing a larger number of traffic towards your website, and converting more visitors into customers. While there are multiple factors in On-Page and Off-Page SEO, one of the most crucial components of SEO and Digital Marketing is SEO Content Writing. SEO content writing for website …
What is Digital Marketing? Promoting your product and Marketing through Digital channels is called digital marketing. It is not limited to internet but also include other channels like mobile phones and android devices, applications and much more. Technology has changed the consumer’s buying behavior and it is necessary for businesses to adjust accordingly. In today’s world a marketing strategy is …
SEO is a constantly evolving field; with search engine altering their algorithms regularly it is important to keep up-to-date. There was a time when you could get by simply stuffing the keywords and getting lots of back-links, but that is not enough anymore. SEO has grown into a way more complicated domain. Currently there two major sub-domains of SEO. On-page …
