There are plenty of approaches to select items for sale on the Amazon marketplace. In this post, I will discuss a five-step method that uses Amazon’s information on all items in its store, open to everyone irrespective of age and demographics.
Step 1: Browse a Category’s Best Sellers List
Identify highly fashionable goods with comparatively low competition. These are high-value sales goods, which have not been noticed by the top sellers.
For each category, Amazon discloses its top-selling goods through the “Best Sellers” lists and the Amazon Best Sellers Rank for each ASIN — Amazon Standard Identification Number.
Navigate into any category (such as Toys & Games or Furniture) or subcategory (such as Toys & Games > Arts & Crafts or Furniture > Rugs) to find a list of the 100 top-selling items on Best Sellers.
For each ASIN the Best Sellers lists are updated hourly based on the rank of Amazon Best Sellers. Scroll down to the Brand Data section to find the Best Sellers Rank for each company.
Amazon lists the Best Selling Rating for both the parent and subcategory categories (such as Toys & Games > Games > Board Games).
Step 2: Research Each Best Selling Product
Starting from number 1 on your category preference list of Best Sellers, open each product in a new browser window and click on the “Used and New” button to view all sellers. Look for the following information which indicates a strong opportunity to sell on Amazon when found together.
- Amazon does not itself sell on the listing.
- The small number of salespeople. It’s great in under 5. It’s fine in under 10.
- The small number of Amazon sellers Fulfillment. The highest is Zero. It’s perfect in under 5.
- Smaller fabricator. Keep away from the biggest manufacturers, unless you have a relation to purchasing from them. For example, Hasbro, Mattel, and Fisher-Price will likely be more difficult to sell in the Toys & Games category.
To remain organized with your product research, record the ASIN for products that have at least three of the above four thresholds in a table. Then you can build a shortlist of ASINs which might be good sellers.
Determine the producer or supplier once you have identified possible products. To do so, check Google for a brand (from the Amazon listing). When a search by Google on the brand name will not show the manufacturer or supplier, look for the name of the drug. Look for the maker or company if it’s being advertised on other pages.
Step 3: Research the Supplier
After you have found the supplier, browse to their website to find contact details for the wholesale department of the supplier, if possible. Typically this is in section header or footer.
Step 4: Contact the Supplier
First, hit the supplier with a simple message via email, such as:
Hello [Name of Supplier or Rep wholesale Supplier]. My name is [your name] and I would like to sell your items through my e-commerce/ Facebook commerce manager. Could you please steer me to talk to the best person?
Your goal with this initial email is to demonstrate to the manufacturer that you are a potential buyer of their goods. When necessary, talk to someone from the distribution department of the retailer over the phone. Reflect in-depth about your interest. State whether you drop delivery or wholesale, where you intend to sell, and the terms of the product and the terms of payment.
Step 5: Start Selling the Product on Amazon
The final move is to sell Amazon’s most lucrative product and see if you’ve found a winner. 60 Days to check the drug. Watching the ASIN closely, changing rates to compete with other retailers, and improving Amazon search listings. Using a freelancer platform-such as Upwork, FreeeUp, PeoplePerHour-to hire an Amazon expert to handle the listing for you if you need assistance with all of this. After 60 days, assess the product’s efficiency and decide if it’s worth keeping in your inventory. If so, keep on stocking and planning for further profits. If not, take it off and focus on another commodity. Throughout my experience, if you put this technique into action during the year, you will have a good chance to find success in and shopping season as new goods and suppliers appear on the Best Sellers lists.